Marketing and Business Development Specialist
Do you want to join a dynamic, entrepreneurial organization that is experiencing rapid growth?
PeopleMetrics is a research firm comprised of a team of smart, hardworking, fun people who all thrive in an entrepreneurial environment. Our company is experiencing tremendous growth and we are seeking talented individuals to join our team.
Are you interested in a job where your input will truly make a difference?
The Marketing and Business Development Specialist is a key member of the PeopleMetrics team. You will have the opportunity to contribute significantly to the direction and growth of our business by helping to execute on strategic and tactical marketing and business development initiatives.
Are you a high energy individual who shares our values?
At PeopleMetrics our values shape everything we do, from who we hire, how we recognize and reward employees, and how we manage our brand and our client work.
We are interested in people who value Respect, Teamwork, Passion, Responsiveness, Quality and who are Always Thinking. We need people who share these values and have the energy and drive to help us reach the next level in revenue growth and brand awareness.
Do you want to build your business development, marketing and consulting skills while developing strong relationships with organizations across a variety of industries?
As a member of the Marketing and Business Development team you will report directly to the VP of Marketing and Business Development. In this role you will help us to market and sell PeopleMetrics service offerings. You will assist in the development of proposals and in the creation of marketing content, including brochures, case studies, white papers, etc., while working with subject matter experts, as needed.
In this role you will split your time between marketing and business development activities.
Marketing activities:
- Identify and coordinate speaking engagements for senior management
- Attend trade shows and coordinate pre- and post-trade show activities
- Draft press releases, case studies and other promotional materials
- Support development of proposals and sales presentations
- Help coordinate client events (eg., First Annual PeopleMetrics Summit, quarterly meetings, etc.)
- Support PeopleMetrics quarterly Webinars
- Support development and on-going management of E-Newsletter
- Assist in developing, monitoring and improving long-term marketing strategy
Business Development activities:
- Conduct market research identifying prospective clients within existing and new market verticals
- Contact prospective clients
- Support all internal and external sales efforts
- Assemble marketing materials and PowerPoint presentations for prospective clients on behalf of team
- Assist in developing, monitoring and improving long-term business development strategy
Your marketing and business development activities will involve working across PeopleMetrics practice areas of Employee Engagement, Customer Engagement, and Strategic Market Research. In addition, you will focus your efforts in a number of key verticals: pharmaceuticals, healthcare, financial services/banking, food and beverage, entertainment and communication and hospitality. Experience marketing and selling to HR Directors and/or Marketing Managers within large organizations is highly valued.
Like the idea of working in Center City Philadelphia?
PeopleMetrics is located in Philadelphia, PA, a block from Suburban Station (regional rail lines) and 5 minutes from 30th Street Station.
Do you have…?
- 3-5 years of experience in marketing and business development (experience in professional services marketing/selling a plus)
- A passion for sales, business development and marketing
- Outstanding writing skills
- An ability to thrive in a fast-paced, growing environment
- Proven problem-solving abilities
- Familiarity with e-marketing strategies, including SEO, E-Newsletters, Webinar technologies
- Familiarity with ACT!, SalesForce.com or other CRM systems
- Proficiency in Microsoft Word, Excel, and PowerPoint
- Experience writing proposals and assembling sales presentations
- Initiative, creativity and a passion for solving client problems
- Knowledge of the professional services industry
If you answered yes to the above questions, please submit your resume (as an attachment), cover letter, and salary history to careers@people-metrics.com. Please identify the job title in the subject line. Or you can fax to: 215.979.8049. No telephone calls, please. No recruiters.
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