For Restaurant Chains, Emotional Connection and Profits Do Mix
Enhancing the customer experience has long been an area of focus for business owners, consultants and researchers. This is particularly true in industries like hospitality, banking and retail, where a majority of the workforce is face to face with customers on a daily basis.
This summer we conducted a national study to look more closely at the importance of these daily customer/employee interactions in the casual dining, banking, retail and hotel industries. We are excited to share highlights of this study from one sector that most people are very familiar with - casual dining.
More... |
